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THINKEQUITY PARTNERS
5th Annual Growth Conference
September 17-20, 2007
St. Regis Hotel
San Francisco, CA
IRDC
International Retail
Design Conference
September 19-21, 2007
Intercontinental Buckhead Hotel
Atlanta, GA
Presenting Sponsor
DIGITAL SIGNAGE EXPO
February 27-28, 2008
Las Vegas Convention Center
Las Vegas, NV
Booth #704
GLOBALSHOP
March 19-21, 2008
McCormick Place West Hall
Chicago, IL
Booth #3321 |
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NEWS AND PRESS
Foxwoods Resort Casino Implements RoninCast Digital Signage
Minneapolis, Minn. - Foxwoods Resort Casino, located in CT, is the largest casino in the world, with over 340,000 square feet of gaming space and more than 40,000 guests each day has installed the RoninCast dynamic digital signage system into their BB King Theatre district.
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Foxwoods Theater District now showcases a variety of RoninCast digital signage displays. |
Foxwoods, one of the most lucrative stops on the World Poker Tour, chose Wireless Ronin Technologies Inc., developer of the RoninCast software, to provide them a more flexible, secure and efficient advertising system to promote their nightlife and in-house promotions. Wireless Ronin Technologies provided Foxwoods with a full range of services to complete their initiative including the RoninCast software suite, all associated hardware and installation.
“The RoninCast signage program has provided us the technology we need to take our casino marketing programs to the next level”, says Brian Charette, Vice President Information Services for Foxwoods, “Throughout this initial first phase Wireless Ronin has delivered on all aspects of the project. Their technology gives us the flexibility and scalability we must have to incorporate digital signage into our environment.”
By installing RoninCast, Foxwoods is now able to update its marketing message remotely from their Norwich, CT facility. This eliminates the time, labor and costs associated with its traditional signage program. This new technology allows Foxwoods to send content to the flat panel displays from an off-site location and provides the ability to schedule content days, weeks, or months in advance. Updates are instantaneous so any last minute changes to event schedules can be corrected. Foxwoods is also able to advertise in a more dynamic and compelling format with the RoninCast technology, incorporating video, sound, and animation into its in-house marketing programs.
“Foxwoods has proven to be in a class by itself” says Scott Koller, Senior Vice President of Sales and Marketing for Wireless Ronin Technologies, Inc. “The fact that we were chosen and trusted to provide our technology to this world class facility is an honor and a wonderful testimony for our RoninCast product line.”
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